PSI Foundation: Bridging Tradition, Technology, and Art in Cyprus
PSI Foundation (www.psi.art) in Limassol merges art, technology, and heritage, transforming Cyprus's cultural identity.
Limassol’s artistic and cultural landscape is undergoing a transformation, and at the heart of this process is the newly established PSI Foundation (psi.art). In an exclusive interview with Dmitry Ozerkov, Exhibition Commissioner for the Foundation, we explored how PSI is redefining the narrative of contemporary art in Cyprus by blending technological innovation with a reverence for heritage.
The Foundation’s journey began with the historic Carob Warehouse, a 1960s gem of Cypriot Modernism. Initially an effort to preserve and repurpose the iconic structure, the initiative evolved into a larger vision: to cultivate Cyprus’s artistic heritage while fostering cutting-edge innovation. At its core, the Foundation aims to spark a dialogue between art and technology, leveraging Cyprus’s position as a cultural crossroads to reinterpret historical narratives. This mission is embodied in projects like the Cyprus National Pavilion at the 60th Venice Biennale, which the Foundation supported in 2024, showcasing the island’s evolving identity on an international stage.
DK: How did the idea of establishing the PSI Foundation in Limassol originate, and what motivated its dual focus on contemporary art and technology?
DO: Initially there was an incredible industrial building, the Limassol Carob Warehouse that we wanted to save by cleaning it and changing its use. Mediterranean Modernism in Cyprus is still underestimated to a large extent. Then we focused on the idea of cultivating Cyprus’s artistic heritage in general by fostering innovation in contemporary art. The obvious way to do it would be via cutting edge technology. Limassol has its unique historical richness and emerging technology potential, so it seemed to be the best place to start. While technology introduces a modern lens to reimagine artistic boundaries, contemporary art reflects the island’s evolving identity. That is where the non-profit PSI Foundation originated from.
DK: The Foundation’s mission highlights the dialogue between art and technology. How do you see this dialogue evolving within the Cypriot context?
DO: The dialogue is based on the rich cultural traditions of the island. Cyprus is a place of intersection for both artistic concepts and experiments in technology. This synergy allows artists to reinterpret historical narratives, explore geopolitical themes, and connect with global movements. In modern words, new artistic expression can professionally address contemporary issues here, like globalization or sustainability. By embracing technology, the PSI Foundation would provide a platform for local artists to expand their opportunities for international collaboration, and potentially redefine Cyprus’s role in the global art scene. PSI Foundation collaborates with both state institutions and a whole variety of local non-government organizations. In 2024 we supported Cyprus Pavilion at the 60th Venice biennale.
DK: Preserving the historic Carob Warehouse is a key initiative of the Foundation. What inspired the decision to transform this iconic building into a cultural hub, and how do you envision its future role in Limassol’s cultural landscape?
DO: The Carob Warehouse built in 1960 is a significant monument of Cypriot Modernism. It symbolizes innovation and resilience in Limassol’s history. Envisioned as a landmark to enrich Limassol’s cultural identity, it would attract local and international audiences and revitalize the city’s waterfront. Its transformation into a space for artistic expression and public dialogue aims to blend the past with the future. The interior area of the building is 1500 sq.m while the vault at the center is 14 m high. This size and proportions make the space unique for Limassol and the country in general and allow it to envisage the most ambitious artistic initiatives.
DK: The exhibition “Casts of an Island 2024” showcases over 120 works by 43 Cypriot artists. How were these works and artists selected, and what narratives or themes did you aim to highlight?
DO: The artists and works were chosen to represent the evolution of Cypriot contemporary art over the last 35 years, focusing on themes of identity, memory, and resilience. Many pieces come from the Cyprus Contemporary Art Center (CYCO), highlighting pivotal moments such as the 1974 Turkish invasion and the island’s political and social transformation over the last half century. The exhibition is focused on Cyprus’s cultural voice amid global challenges by blending traditional and modern techniques to narrate stories of unity, historical reflection, and creative innovation. Most of the initial selection as well as curatorial decisions were proposed by collector and curator Nicos Chr. Pattichis. The layout of this pilot exhibition of the PSI Foundation is available for online visitors at https://psi.art.
DK: Socrates Socratous’ monumental installation lends its title to the exhibition. Could you share your thoughts on its significance and how it ties the exhibition’s themes together?
DO: It is no doubt that Socrates Socratous’ “Casts of an Island 2024” anchors the exhibition, symbolizing Cyprus’s cultural and historical imprints. The installation is made from shaped and solidified sand. It features convex and concave forms carrying intercultural symbols and archetypes. These elements create a narrative that intertwines history, heritage, and tradition, forming an exceptional mnemonic archive of the island’s layered stories. Together with his book “The History of the War of Cyprus” that takes its title from the famous Latin publication, Socratous’ work ties the exhibition’s themes together, exploring the intersections of unity, division, and cultural identity in the island.
DK: What long-term impact do you hope the PSI Foundation and its initiatives will have on the local community and the broader artistic landscape?
DO: The PSI Foundation aims to transform Cyprus into a significant player in the global art and technology spheres. Locally, it hopes to inspire cultural pride, foster creative innovation, and drive economic growth through art-based initiatives. By supporting artists and preserving heritage, the Foundation seeks to engage diverse audiences, strengthen community ties, and encourage global collaborations. Over time, its initiatives aim to position Cyprus as a hub for contemporary art and technology, enriching the island’s cultural and artistic legacy between Europe and Middle East, Asia and Africa.
DK: As Exhibition Commissioner, what has been the most rewarding and the most challenging aspect of bringing the PSI Foundation’s vision to life?
DO: The most rewarding aspect has been witnessing the transformation of the historic Carob Warehouse into a cultural landmark with its unique identity. It has been a fulfilling experience to coordinate an exhibition that resonates with both local and international audiences. The greatest challenge has been to balance historical integrity with the need for modern innovation and ensuring that the parallel programs of the PSI Foundation remain interesting and relevant.
DK: What future projects or exhibitions are you particularly excited about as part of the PSI Foundation’s programming?
DO: PSI Foundation aims to delve deeper into the integration of art and technology, exploring themes that push creative boundaries. Initiatives focusing on international collaborations, innovative installations, and education programs are particularly exciting. Our next goal is to publish our research of the PSI Foundation building that is a single amalgam of the fine engineering structure and a technological mechanism. Upcoming exhibitions will continue to highlight Cypriot culture while addressing global issues such as sustainability and digital transformation. These endeavours aim to solidify the role of the PSI Foundation as one of the pioneers in shaping the future of art and culture in Cyprus and beyond.
DK: Why was it significant for you to ensure that the PSI Foundation’s online presence is established within the .ART domain zone?
DO: The .ART domain signifies not only the Foundation’s dedication to the arts but its commitment to become part of the global creative community. This choice aligns with the Foundation’s mission to integrate technology and art while enhancing its credibility and visibility. The Foundation establishes itself as a forward-thinking cultural institution by using the .ART domain and hopes to attract a broader, more engaged audience.